“SEO is a long process and must be 100% natural”
There is a cutthroat competition for ranking on the first page of Google. Copywriting, which was once a secret code to ranking high on search engines, is no longer viable. Our commitment to quality content has made us an invincible. We not only write compelling content but also integrate SEO in the articles. This not only gives us an edge over our competitors but also increases the click-thru-rate of websites. Due to our vast experience in content creation, we chose to focus on three major fields.
Blog post writing
Our team of experts writes blog posts on various topics. Unlike technical writing, blog writing allows the writer to share personal opinion on a particular subject. No one understands this better than our team of experts. Before coming up with a blog post, we ensure that we:
We engage with our clients to get all the details on the particular blog post. This includes such things as linking to other blogs, the length of the blog post, and what to omit. If the client allows, we also give suggestions based on what they think about the particular topic. We encourage our clients to engage us before, during, and after completing the blog post. This allows us to write the blog post in the most engaging manner possible.
Unlike budding bloggers, our team of experts understands how Google algorithms work. We not only get information from high ranking websites but also ensure that the content is reliable.
Write and proofread
We understand that the quality of content can make or break you. After gathering adequate information on a particular subject, we get down to piece together the raw data. We use eye-catching titles, persuasive Meta tags, and in-depth content to satisfy our reader’s needs. After writing, we proofread the content to ensure that it is free from grammatical errors. We also pass it through special software to ensure that we rank higher.
Many businesses heavily rely on landing pages to market their businesses. A landing page is a summary of what a business or an organization offers to its prospects. The short attention span of humans has forced many businesses to abandon long-form content which distracts prospects. Instead, they prefer landing pages since they load faster than blog articles. The effectiveness of a landing page primarily depends on the writer’s understanding of human psychology.
Our writing maestros understand the prospect’s fears, frustrations, and expectations. With such crucial information on their fingerprints, they pull the right triggers which leave the prospects without an option but to buy the product. Besides the captivating graphics in the landing page, we also infuse an element of SEO which makes us rank high in the search engines. First, we take a look at our competitors’ landing pages and which keywords they rank for. We choose a keyword with a high click-thru-rate (CTR) and use it on the landing page. Also, we understand that keyword stuffing is a poison to content. We also run the content via through software to detect viable keywords. We know which words sell more and which guarantee a high CTR.
Buyer’s guide and product reviews
We have been in the writing field long enough to understand the struggles that people go through when buying products. People are forced to scroll through scanty information available online before purchasing a product. Some of the information ends up misleading them to buy faulty products.
We do deep research on the products in the market. First, we write down a checklist for each product. After testing a product, we go through the list to determine if it meets the threshold. Some of the things that we focus on when creating the checklist include price and features.
After the analysis, we write down a description of features that customers should look at. We do not compose a vague write-up since we possess first-hand information concerning the products.
We also review the products based on the data collected during the research. The customer feedback helps us to write down the cons of the product or service. One of the best places to get honest feedback is from third party websites and blogs. However, we vet the source of the reviews to avoid biased information.
Our buying guides and reviews observe the rules of SEO which makes us rank higher in search engines. We also give attention to images and links since they affect how many people click through.
We have been writing for several years covering the three fields above. We are committed to ensuring that the reader’s quest to reliable information is fulfilled. It is not just about the length of the content, but content that can rank on the first page of Google within a short period. Our SEO-based content writing services are your business, blog, and website’s needs at the moment.